This strategy is an absolute disaster for those who want to reach the top searches on Google. What strategy am I talking about? Well the strategy of thinking that you can learn a little tip here and a little tip there and believe you can command vast amounts of internet traffic. I have made this mistake before a number of times and the myth needs to be squashed.
I remember joining certain email lists and getting small pieces of information showing how to rank high on Google. Each insider tip was different from the last and not one of them worked. However looking back at this I can see that each tip was a good tip. So why did I fail to promote my web site to the top searches on Google when I was given good insider tips?
It is a good question and the reason why the "odd tip" method will not work. The answer is that each tip (while being useful within the right strategy) only works in the correct strategy.
Let me explain. If you try to implement a tip like looking for low competition keywords this is not going to work unless you combine this with ensuring that the keyword has traffic and is targeted.
The answer is to use hints and tips you get into one overall strategy and plan for reaching the top searches on Google. So your strategy and plan starts by finding the right keywords. The right keywords is a balance between traffic, low competition and should be targeted to what you are selling.
Once your keywords are found then you can use each keyword phrase to write useful content for your customers. The content needs to be added on your web site and should be targeted. Normally this is one keyword per web page used in the title and 4-5 times in the content. This is your page optimisation plan.
So next would be a back linking plan whether this is by using social book marking sites or commenting on blogs that have authority in your market. Of course there are many ways to get back links.
So when you want your web pages to reach the top searches on Google the keyword researching, building page content and back linking is a solid plan and strategy. All the hints and insider tips can be plugged into this but the planned strategy is the key and foundations of your business.
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